With the ever-changing environment of fan interaction, athletes are constantly looking for new ways to drive consumer engagement.

You might have seen the stickers, “people love us on yelp,” or even the more cynical “people hate us on yelp.” Either way, how will any business handle online reviews?

Using social check-in and Facebook deals is a new way for businesses like yours to generate awareness and build loyalty with customers.

Facebook has dropped a bombshell on everyone with brand pages. Turns out, it’s not as bad as some were making it out to be.

From full-length feature films to 5-second videos shot from a cellphone – the web has transformed the way we consume video.

If you are active in any type of sales or marketing, your website may be the main vehicle to provide potential customers with more information.

Social media advertising has changed the way brands get messages out to their customers. Now content marketers can target users with specific interests.

Mobile subscribers in the US are switching to smartphones and downloading more apps, all at an alarming pace according to Nielson’s latest figures.

How is it possible to track social media’s ROI? How do you value the cost of impressions, reach and clicks that convert into a transaction?

Reverse graffiti is the method of creating art on a dirty surface, by removing dirt or grime. The concept is as simple as writing the phrase, “wash me” on a dirty vehicle.

5ivecanons was invited to speak at the Word of Mouth Marketing Association’s conference in Chicago to share our success in the Check-in for free chicken promotion.

Happy Halloween from 5ivecanons! One day at Adventure Landing, the Mario brothers got into a discussion about the future of their family with relation to the Princess.