Custom UX / UI design and development for the world’s leading audio technology company.
Consumers, clients, audio engineering professionals, and streamers looking for insight into the industry's latest innovations.
DTS is on the bleeding edge of technology within the film, home entertainment, automotive, gaming, and mobile space.
We created a multi-national, responsive, content-rich digital experience that features news, products, and technology innovations.
The web design requirements for DTS.com included the ability to grow, to iterate, and to optimize. Therefore, our user experience design team needed to provide modular designs that could be implemented, duplicated, or modified as needed throughout the web experience – regardless of operating system or device. We highlight a few examples of page designs in this case study, ranging from simple, two column layouts to more comprehensive and content-driven page designs.
Our creative team packed the new site design with branded, high-impact visuals to highlight all the products, services, events, sponsorship and clarify what verticals DTS is leading the industry with new innovations. The content quickly transforms into a lite mobile experience, to give our mobile users the flexibility to find and consume content on the go.
Every page and every element was thought through, to create an immersive, content-rich experience. Our team developed a sitemap, wireframed each and every step of the web funnel, and designed each modal in Adobe XD. After our prototyping phase, we helped support the more technical process of building out key modals in Advanced Custom Fields and Gutenberg Blocks, in collaboration with client stakeholders, to ensure content management was easily handled client-side, without losing the strong brand styles our team was able to create during the project.