Written by 5ivecanons Staff
Social Media platforms like Facebook, Twitter, Pinterest, and Tumblr give small businesses the opportunity to show their product or services to large audiences.
This audience isn’t limited to just customers, it also includes vendors for wholesale opportunities. This is the dream of most small businesses hoping to become the next big thing.
Facebook campaigns allow companies to set daily or lifetime advertising budgets. As the company grows, so can its marketing budget. Word of mouth advertising always has been, and always will be, the most effective form of advertising. Before social media platforms, this was limited to face-to-face or phone conversations between friends. Now when a user likes, shares, tweets, or pins anything related to your small business, their friends are notified.
The dynamic potential of likes depends on how relevant your audience is to your business. It’s not the quantity of likes, but the quality of likes. If your social media fans are actually interested in your business, they will likely turn into profitable conversions. If they are satisfied with the product or service received, they will share it with their social network, who have similar interests.
This mass marketing ability has turned microscopic businesses into multi-million dollar industry leading corporations. The opportunities continue to develop into more effective advertising strategies. Companies like Push Start Social allow users that aren’t social media savvy to engage with, and advertise to, their audience on a mobile device. By managing and promoting your business on a smart phone, owners can update deals on the go.
Mobile platforms are the future of social media. Business owners are constantly coming up with ideas on how to advertise or market their product or service. If they deem an idea worthy of a small or large portion of their advertising budget, it can instantly go live. This allows businesses to capitalize on events as they happen in real time. If something is making live national or local news that is relevant to your business, you don’t want to miss that opportunity.
If you are interested in learning more about Push Start Social, and the benefits it presents to small businesses, click here. If you are in the Jacksonville, FL area, learn about the One Spark event and how you can help push start the Push Start Social mobile platform.